Month: September 2019

More To Web Design Than Meets The Eye

What image does your mind conjure up when you think of the term, Web Design? Do you imagine an aesthetically pleasing, colorful webpage with a flashy logo design? People do often consider that a website is an online art form. The designing of a webpage is thought of as a digital art form, in essence. However it is a lot more than merely making a site look attractive. Effective web design incorporates site functionality, usability and structure functionality and much more besides. Let us explore the steps to effective web design.

The structuring of the website is an important element of web design content. It is all dependent upon which platform you use to present your website’s content. You can choose from straight CSS, PHP or any of the other available coding options, or you can choose to use a script, such as Joomla or WordPress. There are pros and cons presented with each one of these options, and each one can affect search engine rankings.

The biggest dilemma presented with SEO and structure is with regard to the code used. For example, bulky code including unnecessary additional coding or multiple mistakes can slow down the loading time of your website. This can impact your SEO rankings since search engines often prefer faster loading websites. You can use the W3C Markup Validation Service to deal with errors. You can use this tool to rectify all the problems associated with your website’s ability to perform at its best. The perfect restructuring of your site will make it easier to navigate and use the site.

Usability is an important factor in how successful and effective your website will be. Is it easy for visitors to find and navigate around your website? You must make sure that they are able to travel easily between pages and back to the homepage. If they do get lost they may get frustrated and decide to leave and not to revisit. A reputable web design company can create a site structure and sitemaps that will make navigating your site easy for both human visitors and search engine spiders.

Another important aspect is good quality readability. Often website owners do not know that it is easier to read black text on a white background. Although black backgrounds may look modern and fun, this can be uncomfortable for your visitors to read. So, bearing this in mind, it would be best to opt for a darker text on a lighter background.

Functionally is also a major factor in an effective web design. It should not be difficult for your visitor to interact with your website. Although, generally speaking, this is not a problem that content only websites tend to encounter, it can be a problem for websites offering any method of interaction. If your site has a blog where comments can be made on your posts, for example, this function needs to be working properly.

When your site is not functioning well and contains things that don’t work properly, this can affect traffic and SEO over time. A visitor who repeatedly finds visiting your website frustrating, will obviously be less likely to revisit it.

Functionality of a website can include:
• providing a proper, fast working search function.
• ensuring it is easy to access all downloadable content.
• ensuring links are not incorrect or broken.

Specific Elements of Effective Web Design Work

To design a profit-pulling website isn’t rocket science, but like many good things, the process of web designing projects can be bit tricky. It can also be time consuming. A website is merely a means to desired end. It’s a form of a medium, that clients and designers use to work together more efficiently. Your website will represent to the world, just what you are and what your business is. So if needs to have the touch of professionalism it deserves. It’s a good way of jumping onto the global scene into the land of success.

Ecommerce is all the buzz these days. People from all over the world are logging onto the web to do their shopping. This calls for websites to follow some mandatory designing guidelines for ecommerce. This kind of medium evolves daily, and that makes it important to own a website that is effective in creating sales conversions. From a designing perspective, working on web design projects is an exciting proposition with unlimited possibilities. Ecommerce design will maximize customer satisfaction due to the way it gives weight to the human interaction that takes place. You want to have a website that is user-friendly, and that keeps with the rules of web design that are commonly accepted.

Good design is crucial. A website that looks good will be the first thing visitors are attracted to. Most people will judge your site by its looks. So first impressions on your website, just like the ones in life, are extremely important. If your website looks cheap or inferior, then people will shy away from it.

You should focus on creating killer content for your site. It is indeed ‘king’ and an essential part of any success online. It’s what holds your readers there. You need to keep it short and to the point, easy to read, and easy to understand.

You navigation is also a key component for holding visitors there at your site. Visitors should be able to easily find what they’re looking for when they are on your website. Going from one page to another should only take them one click.

This is especially true when it comes to ecommerce web pages. The buying process should be as easy as possible. You don’t want them to be held up for a second once they’ve made a decision to buy. This is part of what makes easy navigation such a crucial part of web design.