Principles of Effective Web Design help users to interact with websites, their thought methodology and the basic user behavior pattern. Customer web habits aren’t different from user’s habits. They glance every new page, scan few texts and click on the initial link which vaguely resemble the thing they look for or which catches their interest.

Many users seek something click-able and interesting as soon as they find anything promising. In areas where new pages don’t meet the expectations of the user, the search process is continued and the back button is clicked.

Principles of Effective Web design involves high appreciation for credibility and quality. It offers users with good content, with minimal advertisements and maximum design. They help subnormal websites to gain a lot of traffic over the years.

Analysis

Many web design users don’t read, but scan. In any scanning process, hot areas come abruptly in the middle of sentences and users seek instant gratification. Any website which fails to meet the expectations of users indicate failure of respective web designer.

The less intuitive the navigation and the higher the cognitive load, the more willing are users to seek alternatives and leave the site. Many users don’t search for the quickest way of finding information they seek. And neither do they expect any web page to remain in a linear way, sequentially going from one section of the site to another.